Job: CONVERSION RATE OPTIMIZATION (CRO) LEAD –Google/Adobe/VWO Analytics, A/B Testing, Multivariate Testing, (2No), 2-9Yrs, 7-15LPA, Bangalore; Job Code: 3UIQUANT/CROLead29Y715Lb/31jan19 - 3D India Group
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Job: CONVERSION RATE OPTIMIZATION (CRO) LEAD –Google/Adobe/VWO Analytics, A/B Testing, Multivariate Testing, (2No), 2-9Yrs, 7-15LPA, Bangalore; Job Code: 3UIQUANT/CROLead29Y715Lb/31jan19

Job: CONVERSION RATE OPTIMIZATION (CRO) LEAD –Google/Adobe/VWO Analytics, A/B Testing, Multivariate Testing, (2No), 2-9Yrs, 7-15LPA, Bangalore; Job Code: 3UIQUANT/CROLead29Y715Lb/31jan19

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Product Description

Dear Concerns,

 

Greetings from 3D India Group!

We are hiring CONVERSION RATE OPTIMIZATION (CRO) LEAD (2No), 2-9Yrs, 7-15LPA, Bangalore; Job Code: 3UIQUANT/CROLead29Y715Lb/31jan19

If interested please share your updated resume and fill the online job application form. https://docs.google.com/forms/u/1/d/e/1FAIpQLSdluaTzK1HMfhYaAWlbtCqXUUrCBsl1DN0KK1W1xdiVTCPI9A/viewform  and share the registered email id.

 

Also share following information along with your updated resume.

Total Experience:8

Current CTC, Expected CTC 9.6

Can you join within 15 days if selected? 30

Do you have exp. in CRO tools like VWO, Optimizely, Optimize,Adobe Target etc? 5

Do you have experience in A/B testing and Multivariate testing

Do you have Digital Marketing/analytics or Mathematics/Statistics/Economics degree? MBA-Mark/ MIT

Do you have knowledge in UI/UX concept?

Do you have experience with research tools including HotJar, CrazyEgg, Zarget or other similar tools, please specify?

 

Job Details:

 

Job Details: about Co: Leading data-driven digital marketing analytics and Solutions Company. THE COMPANY Founded in 2008, it is a data-driven digital marketing firm that uses analytics and proprietary models to deliver high-performance marketing programs. With more than 10 years of experience, turns consumer insights into actionable growth strategies for some of the world's largest brands. ]

 

 

Job Specifications

Exp.

2.0 - 9.0 Year(s)

Annual Fixed CTC

Min : 7.0 Lacs     Max: 15.0 Lacs

Qualification

Any Graduation (only Full time) ,

Working days

5

 

RESPONSIBILITIES


1. Implement & drive improvements to the CRO framework

2. Develop and execute conversion optimization strategy with a goal of creating conversion rate and revenue lift through use of testing tools, understand nuance of a client's business and how it translates to conversion optimization

3. Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, and Personalization)

4. Evaluate conversion bottle necks against known best practices
5. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting webpages.

6. Coordinate with developers, analysts, and researchers to drive projects forward

7. Oversee the structure, development, and monitoring of tests with a focus on achieving high
testing velocity for clients

 

 

 

DESIRED SKILLS & EXPERIENCE

1. Experienced and knowledgeable with CRO tools to setup, launch, develop a/b tests (VWO,
Optimizely, Optimize, Adobe Target, etc)

2. Experienced and knowledgeable Google Analytics, Adobe Analytics, Tag management solutions,
Tag audit solutions.

3. Experience with research tools including HotJar, CrazyEgg, Zarget or other similar tools

4. Experience with multichannel media campaigns including a working knowledge of paid search,
testing ad text and landing pages, SEO

5. Organized and methodical in setting up processes to streamline testing cadence with a team of
diverse skills

 



6. Understanding of psychology behind UI & UX
7. Understand best practices for UI and UX for landing pages, applications, mobile, and desktop

8. Strong grasp of ROI with an analytical mind to mine data for insights and generate hypothesis
for constant and fast iteration testing.

9. A sound understanding of the methodology and mathematics behind effective testing
10. Effective communicator to market test ideas and influence test-related decisions

11. Excellent presentation and slide building skills to showcase learnings, results, and capture
interest and attention

 

DESIRED PERSONAL CHARACTERISTICS

1. This individual knows what hard work looks like and leads by example. A leader and a doer.

2. This individual is fluent in the web analytic required to improve a user experience. He/She
knows how to create a testing hypothesis and design a test to prove the theory.

3. This individual is curious about the latest trends in digital marketing. We are looking for an
incessant questioner, who is always looking for ways to improve a user experience.

 

4. Has confidence in their convictions, can drive direction out of ambiguity and is excited by the
challenge of questioning the status quo to get more out of marketing campaigns

5. Knows how to create urgency for both clients and team members, with enthusiasm and straight
talk-whatever the situation dictates. Wants to learn fast and find the next winner.

6. Works collaboratively across departments to turn ideas into action.

 

 

DESIRED QUALIFICATIONS
1. Degree in Digital Marketing or Mathematics/Statistics/Economics from a Tier 1/Tier 2 institute
2. Prior experience of 5+ years of optimizing user experience and marketing campaigns
3. At least 1 years of experience in a supervisory role – not mandatory

 

 

CRO, Conversion rate optimisation, A/B Testing, VWO, Optimizely, Optimize, Adobe target, Multivariate testing, Targeting, Google Analytics, Adobe Analytics, Tag management solutions,
Tag audit solutions, HotJar, CrazyEgg, Zarget, SEO,

 

--

 

Shekhar-HR

Ph 9620249496

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Thank you! If you wanted to discuss about this vacancy or any other than this vacancy or wanted to know " How to Be the Recruitment Partner on Equal Profit sharing please connect 080-50626011. HR Dept. 3D India Group.